Our latest blog posts…

Want to Build an Email List from Scratch? Try these 4 Simple Steps (that anyone can do!)
Summer Tannhauser Summer Tannhauser

Want to Build an Email List from Scratch? Try these 4 Simple Steps (that anyone can do!)

I’m guessing you’ve heard that building an email list from scratch is an important step to finding success online.

But maybe you’re not quite on board yet.

No matter if you’re starting a brand new online business from scratch...

OR you’ve been in business for multiple years, but are struggling to create consistent income…

…there is ONE key factor that I believe has the ability to completely change the trajectory of your business.

It’s NOT:

The number of monthly visitors your website receives

The size of your Instagram following

How on-point your branding is

Or how many courses you’ve taken or how much training you’re received

The KEY factor to being able to create and sustain a regular, consistent (and GROWING!) income in your business is your…

EMAIL LIST!

Read More
How to Create a Highly Effective Daily, Weekly, and Monthly Online Marketing Plan (in less than 30 minutes!)
Summer Tannhauser Summer Tannhauser

How to Create a Highly Effective Daily, Weekly, and Monthly Online Marketing Plan (in less than 30 minutes!)

Gotta LOVE vs. HATE relationship with marketing plans?

I’m guessing you became a small business owner because you have a true passion for the product or service that you provide. And you’re likely beyond excited that you get to spend your time doing what you love AND get paid for it. #WIN

But quickly you start to realize that as a solopreneur you’re ALSO in charge of marketing, hiring, sales, admin work, accounting, and a bunch of other tasks that you may have little to no experience in…

….and the scary thing is that the success of your business largely depends on you getting them right!

So let’s knock one of those tasks off your ever-growing to-do list today!

—> By the end of this article, I’ll have shown you how to create a “Baseline” Online Marketing Plan for your business, so that you know the EXACT marketing plan steps what you need to be doing on a daily, weekly, and monthly basis to keep clients coming in on the regular.

Sound good? Let’s do this together and create your simple marketing plan!

Read More
10 Simple Steps you Can Take Today to Crisis Proof your Business
Summer Tannhauser Summer Tannhauser

10 Simple Steps you Can Take Today to Crisis Proof your Business

Right now, we’re living in uncertain times. And the truth is that we don’t know when business and life will be “back to normal” as we used to know it. These are the facts of life right now, and really we’ve got two choices as to how to handle this crisis as an entrepreneur.

We can:

Option #1: Sit is sadness, worry, regret, and hole up until things are “back to normal”… which is largely out of our individual control.

OR

Option #2: Pick ourselves up, get focused, cut out the “fluff,” double down on smart (and simplified) business strategy, AND create a crisis-proof business while also being of great value and service to our audience & future clients (who don’t deserve to be abandoned during this time).

I know which one I’m picking.

YOU? :)

Read More
43 Legit Ways to Make Money at Home for Moms (in 2023)
Summer Tannhauser Summer Tannhauser

43 Legit Ways to Make Money at Home for Moms (in 2023)

Hey Mama!

Tell me if this is you …

…. You love the idea of being a stay at home mom. BUT you also crave something of your own.

Wouldn’t it be great if you could make money as a stay at home mom, and contribute to your family financially, while ALSO being there for every moment as your kids grow?

I’m here to tell you it IS possible.

Below you’ll find 43 proven and legitimate ways that I’ve put together for you, that stay at home moms are using to make significant money from home RIGHT NOW.

I’ve given you specific action steps that you can take TODAY to get started making money as from home as quickly as possible.

With 43 different creative jobs for stay at home moms, I’m confident that you can find at least ONE that grabs your interest and is something that you’re excited about exploring more!

And all you need is ONE to completely change the direction of your entire life and motherhood.

Just do it. :)

Read More
“Say Yes!” Sales Series: The Most Powerful Sales Words that Work
Summer Tannhauser Summer Tannhauser

“Say Yes!” Sales Series: The Most Powerful Sales Words that Work

Do you know what the number one word that sells is?

It’s your customer’s name!

You’ve got to personalize your marketing if you want to get better sales results!

And it’s not just their name that matters.

If you’re connecting with someone on a discovery call or through a personal email, do your research FIRST.

Keep reading for all my best tips to personalize your sales + increase conversions…

Read More
How to Launch Without it Taking Over your Life
Summer Tannhauser Summer Tannhauser

How to Launch Without it Taking Over your Life

Too often a launch of an online course or digital program can become a "big scary monster" that takes over your life.

Your mood changes, suddenly you're snapping at everyone, your family tries to stay out of your way, and you're pretty much tied to your laptop for the week. When you do try to take time away from the launch, you're constantly distracted by troubleshooting issues on your phone and potential customer emails, that you can't ever enjoy your time.

Sound familiar? Yeah ... I've done it too.

In this video, I'm talking about how I'm refusing to let a launch take over my life and simple strategies that you can implement to create a much more stress-free launch that works WITH your lifestyle, instead of against it ...

Read More
3 Ways to Set up your Evergreen Sales System without Ever Emailing your List!
Summer Tannhauser Summer Tannhauser

3 Ways to Set up your Evergreen Sales System without Ever Emailing your List!

3 Ways to Set-Up your Evergreen Sales System Without Ever Emailing your List!

Hey, hey! We're back for Video #4 of our 8-week Passive Income Series. Each week I'll be posting a new video and blog post on the topic of automated sales of online courses and digital products.

Missed any of the other lessons in the series? Check them out, and then jump back in here, and let's get going with Week #4!

Week #1: Can you Really Make Money while you Sleep?

Week #2: The Top 3 Reasons your Online Course is NOT Selling

Week #3: So ... You Launched. NOW WHAT?!

You'll be able to get a great recap of the week's passive income topic by reading the blog post, but if you really want to go in-depth into the content, I suggest watching the full video post below!

Read More
5 Case Studies on the Power of Pinterest Marketing
Summer Tannhauser Summer Tannhauser

5 Case Studies on the Power of Pinterest Marketing

For the past year, I've been working with students and clients to improve their Pinterest strategy and skyrocket their traffic, leads, and sales for their businesses and blogs.

I’ve created a free 5-day Pinterest course that over 1K students have worked their way through, I’ve held multiple free online workshops, I’ve written “share-all” blog posts, and I’ve worked with hundreds of students in my signature Pinterest course, Pintastic Profit Plan.

I love when students get back to me after implementing even just 1 or 2 of the strategies that I teach, and get these incredible little “wins,” that really encourage them to keep going and fully implement a complete and strategic Pinterest strategy.

Today I want to share with you the results from 5 different people who I have worked with on their Pinterest strategy in some way.

Read More
17 Email Marketing Lessons Learned from 1 Year with ConvertKit
Summer Tannhauser Summer Tannhauser

17 Email Marketing Lessons Learned from 1 Year with ConvertKit

This month marks my one year anniversary of using ConvertKit in my business. Now maybe that seems over-dramatic to mark the anniversary of a software system in my business.

But honestly, it’s one of the major reasons that I’ve found success in the online world.

I opened Lady Boss League in August of 2015, and like most of us, I got started on the free MailChimp plan. I mean what’s not to love about free, right? Well, there turned out to be a lot not to love.

I knew going in that a big strategy of mine was going to be to build my email by using multiple “freebies” or “content upgrades,” as well as creating an automated free email sequence mini-course. I soon found out that even with the MailChimp automation feature (which was going to cost me $15 a month), the whole process was clunky, time-consuming, and built on a bunch of “workarounds,” which wasn’t really how I wanted to run my business.

Read More
The 5-Step Funnel to Book Clients on Auto-Pilot
Summer Tannhauser Summer Tannhauser

The 5-Step Funnel to Book Clients on Auto-Pilot

If you’re been following the latest “catchphrases” in the marketing world, you know that FUNNELS is one of the big ones right now.

Normally I’m pretty against doing anything just because it’s the “cool” thing to do. But this time around, I’m totally on board with the power that a funnel can have for increasing sales in a semi-passive manner for your service-based business.

I know there are misconceptions out there about a funnel being an icky marketing ploy that takes the relationship-building out of the business. So I want to clear up right away what a funnel is and what it’s not.

Read More
[Recap] The Real Stats, Numbers, and Strategies Behind my First (5K) Launch!
Summer Tannhauser Summer Tannhauser

[Recap] The Real Stats, Numbers, and Strategies Behind my First (5K) Launch!

LAUNCHING ...

for some, it's a word they would like to avoid at all costs, but see it as a necessary evil. For others, it's a time of excitement, goals being accomplished, and high energy and excitement.

For me... I had no idea!

This is a recap of my very first launch ever! I'm breaking down the exact numbers in terms of my email list, launch sales, total revenue, and the exact plan I used to bring in close to 5K during my first time ever launching a paid course.

It's not the crazy huge revenue numbers that you often see splashed all over the internet, but I hope that it's just the right combination of "WOW! That's a great accomplishment!" and "WOW! That's totally achievable... I could do that!"

Read More
[Case Study] 4000% Growth + 1K Followers in Less than 30 Days on Pinterest
Summer Tannhauser Summer Tannhauser

[Case Study] 4000% Growth + 1K Followers in Less than 30 Days on Pinterest

If you're in the online business world and don't know Mariah Coz. Well, you're missing out BIG TIME.

And let me rephrase that statement.

If you're ...

  • a blogger that is looking to monetize (without salesy ads + promos)

  • starting a side hustle that you hope one day will give you freedom from your 9-5

  • a stay-at-home Mom that dreams of creating passive income from a laptop

  • a business owner (PERIOD)

You NEED to know Mariah Coz from Femtrepreneur.co.

Read More
How to Drive Crazy Big Pinterest Traffic with Less than 500 Followers
Summer Tannhauser Summer Tannhauser

How to Drive Crazy Big Pinterest Traffic with Less than 500 Followers

If you're just getting started in social media - Facebook, Twitter, Pinterest, Instagram - gaining followers is likely one of your main goals (as it should be!). People can't love you and what you do if they don't know about you!

You're also super excited about the abundance of free strategies and tips out there that promise that you'll double, triple, or even quadruple your follower numbers. And you know in your heart that the expert advice will likely help you, but still, that little voice in the back of your head keeps nagging at you.

"Hmmm ... when you have 7 followers (that's 4 family members, your best friend, and a couple of randoms) and you double it, well that's a grand total of 14 followers. Ok, it's bigger than 7, but nothing I'm ready to get too excited about."

Read More