Do you know what the number one word that sells is?

It’s your customer’s name!

You’ve got to personalize your marketing if you want to get better sales results!

And it’s not just their name that matters.

If you’re connecting with someone on a discovery call or through a personal email, do your research FIRST.

Keep reading for all my best tips to personalize your sales + increase conversions…

Too often a launch of an online course or digital program can become a "big scary monster" that takes over your life.

Your mood changes, suddenly you're snapping at everyone, your family tries to stay out of your way, and you're pretty much tied to your laptop for the week. When you do try to take time away from the launch, you're constantly distracted by troubleshooting issues on your phone and potential customer emails, that you can't ever enjoy your time.

Sound familiar? Yeah ... I've done it too.

In this video, I'm talking about how I'm refusing to let a launch take over my life and simple strategies that you can implement to create a much more stress-free launch that works WITH your lifestyle, instead of against it ...

3 Ways to Set-Up your Evergreen Sales System Without Ever Emailing your List!

Hey, hey! We're back for Video #4 of our 8-week Passive Income Series. Each week I'll be posting a new video and blog post on the topic of automated sales of online courses and digital products.

Missed any of the other lessons in the series? Check them out, and then jump back in here, and let's get going with Week #4!

Week #1: Can you Really Make Money while you Sleep?

Week #2: The Top 3 Reasons your Online Course is NOT Selling

Week #3: So ... You Launched. NOW WHAT?!

You'll be able to get a great recap of the week's passive income topic by reading the blog post, but if you really want to go in-depth into the content, I suggest watching the full video post below!

For the past year, I've been working with students and clients to improve their Pinterest strategy and skyrocket their traffic, leads, and sales for their businesses and blogs.

I’ve created a free 5-day Pinterest course that over 1K students have worked their way through, I’ve held multiple free online workshops, I’ve written “share-all” blog posts, and I’ve worked with hundreds of students in my signature Pinterest course, Pintastic Profit Plan.

I love when students get back to me after implementing even just 1 or 2 of the strategies that I teach, and get these incredible little “wins,” that really encourage them to keep going and fully implement a complete and strategic Pinterest strategy.

Today I want to share with you the results from 5 different people who I have worked with on their Pinterest strategy in some way.

This month marks my one year anniversary of using ConvertKit in my business. Now maybe that seems over-dramatic to mark the anniversary of a software system in my business.

But honestly, it’s one of the major reasons that I’ve found success in the online world.

I opened Lady Boss League in August of 2015, and like most of us, I got started on the free MailChimp plan. I mean what’s not to love about free, right? Well, there turned out to be a lot not to love.

I knew going in that a big strategy of mine was going to be to build my email by using multiple “freebies” or “content upgrades,” as well as creating an automated free email sequence mini-course. I soon found out that even with the MailChimp automation feature (which was going to cost me $15 a month), the whole process was clunky, time-consuming, and built on a bunch of “workarounds,” which wasn’t really how I wanted to run my business.

If you’re been following the latest “catchphrases” in the marketing world, you know that FUNNELS is one of the big ones right now.

Normally I’m pretty against doing anything just because it’s the “cool” thing to do. But this time around, I’m totally on board with the power that a funnel can have for increasing sales in a semi-passive manner for your service-based business.

I know there are misconceptions out there about a funnel being an icky marketing ploy that takes the relationship-building out of the business. So I want to clear up right away what a funnel is and what it’s not.

LAUNCHING ...

for some, it's a word they would like to avoid at all costs, but see it as a necessary evil. For others, it's a time of excitement, goals being accomplished, and high energy and excitement.

For me... I had no idea!

This is a recap of my very first launch ever! I'm breaking down the exact numbers in terms of my email list, launch sales, total revenue, and the exact plan I used to bring in close to 5K during my first time ever launching a paid course.

It's not the crazy huge revenue numbers that you often see splashed all over the internet, but I hope that it's just the right combination of "WOW! That's a great accomplishment!" and "WOW! That's totally achievable... I could do that!"

If you're in the online business world and don't know Mariah Coz. Well, you're missing out BIG TIME.

And let me rephrase that statement.

If you're ...

• a blogger that is looking to monetize (without salesy ads + promos)

• starting a side hustle that you hope one day will give you freedom from your 9-5

• a stay-at-home Mom that dreams of creating passive income from a laptop

• a business owner (PERIOD)

You NEED to know Mariah Coz from Femtrepreneur.co.

If you're just getting started in social media - Facebook, Twitter, Pinterest, Instagram - gaining followers is likely one of your main goals (as it should be!). People can't love you and what you do if they don't know about you!

You're also super excited about the abundance of free strategies and tips out there that promise that you'll double, triple, or even quadruple your follower numbers. And you know in your heart that the expert advice will likely help you, but still, that little voice in the back of your head keeps nagging at you.

"Hmmm ... when you have 7 followers (that's 4 family members, your best friend, and a couple of randoms) and you double it, well that's a grand total of 14 followers. Ok, it's bigger than 7, but nothing I'm ready to get too excited about."